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Blizzards naming policy does not allow the use of more then one unique name on any one server. This policy will allow you to change the name of your new character when moving to a new server Follow these simple steps to acquire a new name for your characterBlizzard made a recent update that now allows the changing of characters name via the Paid Character Name Change Service. This service is offered by Blizzard on the Account Management page of any World of Warcraft account.
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The Paid Character Name Change service is not free, however it will allow a name change without a server transfer as described above in option #1. For a the small fee of $10.00 USD you can change your characters name, all payments are made directly to Blizzard Entertainment, the payment options available for the Name Change Service are the same options available
for the Paid Character Transfer Service.Log into your World of Warcraft Account.
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Choose the server you want to move your character to.
Create a new character on the server with the current name of the character you are moving. Use the Paid Character Transfer Service and move the character to the server you want to play on. Wait for the Transfer process to complete and finalize the transfer. Log into your World of Warcraft account, select and enter the server you just moved your character to.
You will notice your character now has random numbers within its name. This has happened because the character has been moved
to the server and the name is already in use by the new character you created.
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